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Bannerconnect is an independent specialist facilitating automated trading on both national and international levels.
We translate all technical possibilities, available data and commercial opportunities into clear, tailored solutions.

Automated trading
Automated trading

Always and exactly in the right place.
Automated trading is still in its infancy.
The constantly evolving technological potential for direct one-to-one communication requires sophisticated solutions.

Create the link The tool? Bright

A strategy that generates the desired returns today and gives you a leading edge tomorrow.

More about automated trading
One size doesn't fit all Automated trading More about Bright
Make the link Bannerconnect is an independent specialist facilitating automated trading both on a national and international level. Time and time again we translate technological potential into relevant solutions for our clients.

A leading position since 2004We have been specialists in automated trading since 2004. From conception we have always been at the forefront in the adoption and application of new technologies, worldwide we were one of the first to be active on an ad exchange.

Our combined experience in both media and technology can provide your business with compelling added value. You get a partner that doesn't get distracted by the latest hype, yet pushes the boundaries with solutions which are sound and secure.

After all, technology should serve the result and not the other way around.

360° automated trading Our team consists of more than 40 specialists in disciplines such as ad operations, product development and system engineering. Their knowledge of the potential and limitations of all prominent platforms is second to none.

Needless to say, we possess all the competencies required in automated trading - including the ability to assess and integrate with third-party value-adders - so that our clients can access automated trading in the broadest sense of the word with maximum efficiency.

MISSION & VISION

MissionBannerconnect is a transparent programmatic trading specialist - passionate about innovation, streamlining the media buying process and dedicated to delivering nothing but the best service to our clients.
We are building a reputation for being known as reliable, flexible, knowledgeable, responsive and innovative.

Growth and financial success will naturally follow.

VisionGrowing internationally by offering innovative solutions in programmatic trading combined with unrivalled levels of competence, knowledge and a skill-set that will inspire all in the industry to raise their standards.

Knowledge sharing The founding principles of our company are total transparency and openness - we want to share our knowledge and expertise as much as possible.
Partnerships

On the one hand, we believe this is part of our responsibility as a pioneering market leader.

On the other this is proven to be the most beneficial method in educating our clients.

This collaboration results in more efficient and effective return of your advertising spends.

We need you!
Currently no open job offers
Automated trading Always and exactly in the right place

Automated trading is still in its infancy.
The constantly evolving technological potential for direct one-to-one communication requires sophisticated solutions; a strategy that generates the desired returns today and gives you a leading edge tomorrow.

10 REASONS WHY10 REASONS WHY

All of these attributes should be personally experienced, let us prove it to you.
Call +31 (0)46 707 4992 or send an e-mail to sales@bannerconnect.net.

10 reasons why
01. Experience

The partner with the most experience, active worldwide in automated trading since 2004.

02. Knowledge

In-depth knowledge of all the leading ad exchanges and marketplaces, always up to speed with the latest developments.

03. Control

You decide how far we go: from a one-off campaign to a long-lasting strategic partnership, where we take care of all the automated trading in your organisation.

04. Independent

Totally independent: we are not part of a network, so you are assured of truly objective advice, access to all relevant media and the best deals at all times.

05. Location

With offices in London, Amsterdam and Sittard, nowhere is too far to visit clients.

06. Customisation

Customised dashboards for insight into- and control over the input, the effect and the development of every individual campaign.

07. Support

Full support from our ad operations specialists; you hold the tools and are in complete control, we assist and challenge you when necessary.

08. Conversion attribution

Conversion attribution, to show you how various channels are contributing to actual conversions.

09. Transparancy

Down-to-earth, candid and transparent: we don't believe in hypes. We do believe in openness, especially about the underlying technology, costs and expenses.

10. People

Bannerconnect is a dynamic company with enthusiastic and motivated people who share a true passion for the job. We want to be the very best - for you. You will experience that at every turn.

We know one size doesn't fit all! Bright™ is agile and focussed on bringing actionable insights for your online marketing efforts.

When you've mastered the technology
it's the people who make the difference.
Custom solutions

One size cannot fit allWe are firm believers in offering a customised service, because your working practices, goals and ambitions are unique to your business. Providing an intelligent total solution in automated trading to suit your needs.

Always independent and impartial, ensuring you are given objective advice, constructive input and a down-to-earth approach. We sweep aside the hype and hot air and reveal concrete, realistic opportunities.

Man and machineEven the most advanced algorithms won't perform optimally without human intervention. At Bannerconnect we give top priority to ad operations, product development and system engineering. These are the working domains of the specialists who monitor trends and developments and continuously steer and fine-tune your campaigns, tools and solutions.

Dashboards

With Bannerconnect you never lose sight of the bigger picture and you are always in control.
A customised dashboard provides you with all the information that is relevant for you.
Any time, any place.

Custom User Interfaces

No matter how complex or expansive your campaigns become, Bannerconnect shows you exactly what is happening - and just as important: the effects of your efforts. Together we design a dashboard to exactly fit your needs and preferences. Our role is to collect, process and sort all the data and make it ready for use via your own dashboard.

Visualising Data

Detailed insight is important, but so is the bigger picture. How is the data interconnected? What are the trends in time, budget and results? We visualise data in all sorts of ways, so that you can see exactly how things are panning out at a glance. From diagrams and graphs to custom-made visualisations.

Perfect view on marketing efforts

With a customised dashboard you can check out the operations, effects and development of every individual campaign. All the data, down to the very last detail, is available to you. So you can always explain, evaluate and steer the strategy. A good dashboard is invaluable; it is the basis for all your online marketing decisions.

Ad Operations

Our ad operations specialists are solely dedicated to delivering value for you. Not only does this include managing and optimising your campaigns, they also share their expertise whenever possible; advising you on strategy, creatives and landing pages and providing you with valuable feedback before and during the campaign.

Bid Strategies

Defined by your goals, strategically purchased display space delivers the highest performance at its true value.

Campaign Management

Our established team of ad operators pride themselves in delivering results for our clients; they also ensure that you are given full transparency and insight into performance and results.

Targeting / Retargeting

Careful targeting ensures your message reaches your intended target group.

Retargeting gives you further opportunities to communicate with a consumer and if required with a creative message tailored to his/her interests, based on browsing habits.

Look-alike Modelling

Using look-alike modelling we also search our own data for additional profiles that fit your campaign target group, profiles that are similar to those of potential customers who are already being targeted.

Brand Safety

We guarantee brand safety for all our online activities. Thanks to whitelisting you will advertise in a closed environment of safe websites. You can be rest assured that your brand will not appear on undesirable websites.

Optimisation

We continuously analyse and optimise your campaign's performance in order to maximise its potential. To achieve even better results we retrospectively conduct an in-depth evaluation and analysis of every campaign. These results are used to determine subsequent steps and to formulate new bid strategies.
As a specialist we also offer this service externally to evaluate campaigns that we have not been involved with.

Better insight with big data

Bannerconnect helps you to convert those colossal volumes of available consumer data into orderly, useable and relevant information - 'Big Data'. Our systems will enhance profiles with each and every consumer contact, enabling you to learn more about both your current and potential customers.

Data collection takes place with respect for consumer privacy and in accordance with the applicable national and/or international law.

Continuous Profiling

Once a consumer profile is identified as matching an advertiser's target group, Bannerconnect can target (or retarget) them with dynamic messaging. Using real-time bidding (RTB) we buy the most relevant impression at the most competitive price while the profile data determines the most effective message.

Authentic consumer profiles work to everyone's advantage:
 •  Consumers receive advertising that reflects their interests;
 •  Advertisers/media agencies have a clearer picture of the consumer;
 •  Publishers can improve the overall user experience of their websites.

Scalability

One of the major advantages of 'Big Data' is it's effortless scalability. The data-pool can easily be expanded to include data derived from other sources. For example: web analytics, social networks, CRM systems etc -. Including data the advertiser may already have in its possession but currently under used or even dismissed.

Analytic Possibilities

Bannerconnects' solutions allow advertisers to readily measure and analyse consumer interaction from all points of the user journey and across multiple channels. Rather than being restricted to the traditional learning's from 'last visit's this gives the advertiser a much more in-depth insight into the entire conversion process of each customer and the investment required at each step.

From Channels to Consumers

Online advertising campaigns targeted via channels have been overtaken by data based targeting. With the aid of relevant and consistent messaging Big Data enables you to build up a more valuable and longer-term relationship with your customer.

The Next Step

In order to form an integral part of your day-to-day business operations Big Data must be applied company-wide. Are you ready for it? If you would you like to hear about how you can integrate this into your business and how it will benefit your company? Contact Bannerconnect and we'll explore the possibilities together.

Strategy & Consultancy

We want to share our knowledge and expertise as much as possible. On the one hand, because it is part of our responsibility as ideational market leader, and on the other, to raise our relationship with you to a higher level.

Sparring partner

We can organise specific product training sessions on request. You will find us to be very flexible. If you want to know something today, we can drop by for a training session tomorrow. This is part of our commitment to knowledge sharing and a long-term partnership; we want to grow with you, step by step. You will experience that clearly in your daily contact with Bannerconnect. Everywhere in our organisation you will meet people who are happy to act as sparring partners and give you continuous feedback, on request and freely. The more your company learns and the more it does for itself, the further we can push the boundaries of innovation.

Knowledge Sessions

Our knowledge sessions are well-known among media agencies. At our regular impartial presentations we give a clear and honest picture of local markets. We explain and present our own vision on how things work and differ accross the continents. These are interactive sessions, where participants are invited to share experience and feedback. Our knowledge sessions are also available for advertisers.

Seat Management

We can make existing platforms accessible for you which you cannot or may not wish to use yourself. Setting up a seat calls for very specific knowledge. We steer the whole project and give you the tools to get started. We support you when necessary, but you arrange the contracts and they are in your own name. You are in control, but with the expertise of Bannerconnect always within reach.

Contact
Sittard

Bannerconnect B.V.
Poststraat 12
6135 KR, Sittard
The Netherlands

T. +31 (0)46 707 4992
F. +31 (0)46 451 7688

sales@bannerconnect.net

Amsterdam

Bannerconnect B.V.
Van Diemenstraat 314
1013 CR, Amsterdam
The Netherlands

T. +31 (0)46 707 4992
F. +31 (0)46 451 7688

sales@bannerconnect.nl

London

Bannerconnect UK Ltd
Hudson House
8 Tavistock Street
London WC2E 7PP
United Kingdom

T. +44 (0)203 427 6543

sales@bannerconnect.co.uk

Sluiten
Sluiten Privacy policy

This Privacy Policy was last modified on December 16, 2011.

Bannerconnect takes online user privacy very seriously and we recommend you fully read this Privacy Policy, explaining how we collect, protect and use information and under what circumstances we share this information.

Please keep in mind when leaving our website or using our services that we have no control over our partners, clients or third parties. When using their website, services or when taking advantage of their advertised offers in any way, their privacy policy and terms of agreement apply.

What we do

Bannerconnect specialises in online display advertising. We buy and (re)sell online display advertising space, from website publishers to advertisers and agencies. We also manage and optimise advertising campaigns, using different forms of targeting. As part of the targeting process, we collect data about online user behaviour and turn this data into anonymous user profiles.

We respect and adhere to the IAB Europe EU Principles for Online Behavioural Advertising. For more information on behavioural advertising, please visit youronlinechoices.com.

How we collect information

Cookies and pixels allow us to give every device visiting our website or using our services a unique ID. This ID is used to match the collected information to the device without the use of any personally identifiable information (PII).

What are cookies

Cookies are small text files that are stored on your device by your web browser. Cookies do not contain programmes and are only accessed by your web browser. They ensure a user-friendly web experience by storing information about the use of the website and any preferences for features or functions, such as language preferences, privacy settings, shopping baskets or relevant advertisements.

If you want to learn more about cookies, please visit the Internet Advertising Bureau’s Cookies FAQ.

What are pixels

Pixels are event-trackers for visitations and actions on a website. A pixel can, for example, register a view of this page or confirm an online sale of a product after seeing an advertisement. When a pixel is triggered, it stores its information in a cookie.

Data from third parties

We may buy data from third parties to expand and update our profile collection or further enrich profiles we already have. As with data collected by Bannerconnect, any bought data from third parties does not include personally identifiable information (PII).

What we collect

The data we collect does not include any Personally Identifiable Information (PII). Furthermore, we do not request any information from your device that is unrelated to the use of our website or the use of our services.

The collected information does typically include:

All collected data helps us build a profile based on behaviour, interests and approximate geographical location.

Personally Identifiable Information (PII)

We do not knowingly solicit or collect Personally Identifiable Information. Our definition of Personally Identifiable Information is in compliance with the Internet Advertising Bureau’s (IAB) definition:
We do not collect ‘information that can be traced back to a specific user and provide personal information such as name, phone number, address, etc.’. In other words, personally identifiable information is information that can identify you as a person rather than an anonymous profile.

All of our profiles are anonymous and each profile represents a specific browser on a specific device, not a real person.

Why we collect data

We use the collected data to match advertisements to profiles of users who are more receptive to the offer. We believe relevant advertisements can be beneficial to both the user and the advertiser, while providing a less disruptive user experience.

Matching advertisements with individual profiles is a fully automated process and individual profiles are only accessible by a select group of people within Bannerconnect. All available data presented internally or externally consists of totals or averages of the aggregated data.

Personalised advertisements

On behalf of a client, Bannerconnect can also track viewed products on a website (f.e. webshop) and store these products in a cookie on your pc. Later, when a user lands on a webpage with advertising space, an ad can be served for one or more of the viewed (or related) products.

The goal is to provide you with relevant ads and unique offers, based on your interests. This process is fully automated and contains no personally identifiable information (PII).

User Choice

You may change your web browser settings to refuse cookies at all times. However, this may limit your ability to use certain functions on websites you visit. Instructions for removing and refusing cookies can be found under your browser’s help function.

You can also choose to opt-out from our profiling services. Opting out does not mean you will stop getting ads or see fewer ads. However, the ads that you receive will no longer be tailored to your interests.

If you do not want to receive any more personalised advertisements from Bannerconnect, you may opt-out of personalised advertisements.

If you do not want to share any of your preferences with Bannerconnect, you may opt-out of our data collection altogether.

Opting out is device and browser specific and requires a cookie to be placed on your device. When switching devices, browsers or after deleting your cookies, this process will need to be repeated. In order for the opt-out to work, your browser must be set to accept third party cookies.

Disclosure to third parties

We reserve the right to disclose our data to advertisers, clients and partners or others who work on our behalf. The information provided to third parties does not contain personally identifiable information.

Third parties are obligated to use the information they receive in compliance with applicable laws and regulations.

Bannerconnect may also share information when compelled by a governmental agency, law, regulation, a court or other legal process.

Children’s privacy

The websites and services provided by Bannerconnect are not intended for or directed at persons under 13 years of age. Regardless of age, we do not knowingly solicit or collect any personally identifiable information (PII), nor do we market our products or services to children under the age of 13.

Changes to Privacy Policy

Bannerconnect reserves the right to modify, add or delete content in this Privacy Policy at any given time, without notice. When visiting our website or using our services, the terms and conditions of this privacy policy as displayed at that time apply.

Privacy Contact Info

If you have any questions or concerns regarding our privacy policy, please contact us.

Bannerconnect B.V.
Poststraat 12
6135 KR, Sittard
The Netherlands

E. info@bannerconnect.net
T. +31 (0)46 707 4992
F. +31 (0)46 451 7688

Sluiten Standard Terms of Business of Bannerconnect B.V.

This page was last modified on June 4, 2012.

  1. Definitions
    In these Terms, the following definitions apply:
    1. Bannerconnect: Bannerconnect BV, a private limited liability company having its registered office at Poststraat 12, 6135 KR Sittard, The Netherlands, recorded in the Trade Register at the Chamber of Commerce for Limburg, file number 14080785;
    2. Customer: any legal entity or private individual that has engaged Bannerconnect to manufacture and/or supply any Products and/or provide any Services, as described in the Order Confirmation.
    3. Product(s): any Product to be manufactured by Bannerconnect for the Customer, as described in the Order Confirmation, including without limitation campaign proposals, advertisements, impressions, clicks, conversions, reports, analyses, banners, advice and other materials or (electronic) files.
    4. Service(s): any Service to be provided by Bannerconnect to the Customer, as described in the Order Confirmation, including without limitation, campaign proposals, delivery of campaigns, optimizing van campaigns, creation of advertisements, implementation of advertisements, media buying, software development, consultancy, training, support, reporting, measure pixels, hosting, impression trackers, click trackers, view-time trackers, ad tags, data warehousing, big data.
    5. Order Confirmation: A document signed by the Customer and Bannerconnect confirming that the order as included in the Order Confirmation has been accepted at the price and under the terms as communicated by Bannerconnect to the Customer.
    6. Agreement: The Agreement between Bannerconnect and the Customer, consisting of the signed Order Confirmation, these Standard Terms of Business and any other appendices to same.
    7. Offer: Any Offer made by Bannerconnect in a quotation but not yet confirmed in an Order Confirmation.
  2. Applicability
    1. These Standard Terms of Business apply to all Offers and Agreements made by Bannerconnect to manufacture Products and/or provide Services, and all other legal relationships that may ensue.
    2. Any references by the other party to its standard terms of business do not apply and are expressly excluded.
    3. Variations apply only to the extent that they have been accepted by Bannerconnect in writing, and only to the agreement that includes the variation.
    4. These Standard Terms of Business are available in Dutch and English. In the case of any discrepancy or conflict between the Dutch and English versions, or any difference in interpretation between the two versions, the Dutch-language version prevails.
    5. If any of these Standard Terms or any of the terms of the Agreement with Bannerconnect proves to be legally invalid, the other terms of the Agreement remain in full force and affect.
    6. Without prejudice to any act on the part of Bannerconnect to monitor compliance with these Standard Terms of Business, no act or omission by Bannerconnect will preclude the applicability of any of these Standard Terms of Business or Bannerconnect's right to demand specific performance.
  3. Offer and acceptance
    1. All Offers made by Bannerconnect in any form whatsoever are free of obligation, unless expressly stated otherwise.
    2. An Offer will be valid for a limited period of thirty (30) days, unless otherwise stated in the quotation. Bannerconnect may withdraw the Offer as long as it has not been accepted. An Offer will not be considered accepted until Bannerconnect has sent a written Order Confirmation to the Customer, after the Customer has accepted Bannerconnect's offer orally or in writing.
    3. Bannerconnect cannot be required to adhere to its Offer if the Customer should reasonably understand that the Offer, or any part of it, contains an apparent mistake or typing error.
    4. If the Offer includes a compound price quote, Bannerconnect is not required to perform any part of the order at a prorated part of the price quote.
  4. Performance
    1. Once it has sent an Order Confirmation, Bannerconnect will start work on the order, provided that it has all the necessary resources available.
    2. The performance of the Agreement concerns a best efforts obligation, one that Bannerconnect will perform to the best of its knowledge and ability.
    3. The Customer shall ensure that all information required by Bannerconnect (to be specified by Bannerconnect or which the Customer should reasonably understand is required to perform the Agreement) is submitted to Bannerconnect in full within (7) days of the Order Confirmation. If this obligation is not met (properly/in full), Bannerconnect may suspend performance of the Agreement and/or charge the Customer for the additional costs arising from the delay. Any loss or damage arising from any incorrect and/or incomplete information submitted by the Customer will also be at the Customer's risk and expense.
    4. If, in the course of the performance of the Agreement, it turns out that any alterations or extra work is needed, the parties shall consult in a timely fashion and adjust the Agreement accordingly. Bannerconnect is not liable for any delay in the performance of the Agreement caused by any such alterations or extra work.
    5. If the parties agree that the Agreement is to be performed in phases, the Customer shall approve the results of each such phase within 14 days of completion. Bannerconnect may suspend any further performance of the Agreement until such approval is granted.
    6. The Agreement does not cover conducting tests, applying for permits, or assessing whether the Customer's instructions comply with statutory standards. Bannerconnect is not liable for any ensuing loss or damage or costs or interest. The Customer shall indemnify Bannerconnect from any and all third-party claims against it for costs, damages or interest arising from work performed for the Customer.
  5. Third parties
    1. If and to the extent that Bannerconnect considers this necessary to perform the Agreement, Bannerconnect may, on behalf and at the expense of the Customer, arrange for any work to be carried out by a third party, after Bannerconnect has given the Customer an opportunity to object to the use of such a third party within seven (7) days of being notified by Bannerconnect of its firm intention to engage the services of a third party. Sections 7:404 et seq. of the Dutch Civil Code [Burgerlijk Wetboek] are hereby expressly excluded.
    2. If, at the Customer's request, Bannerconnect draws up a budget for third-party costs, this budget will be an estimate only, on the basis of which the Customer can assert no rights. At the Customer's explicit request, Bannerconnect may request a proposal on behalf of the Customer.
    3. Bannerconnect will not be liable for any loss, damage, costs or interest arising from any act or omission by a third party. The Customer shall indemnify Bannerconnect from any and all third-party claims against it for costs, damages or interest arising from work performed for the Customer.
  6. Delivery terms
    1. Any term quoted by Bannerconnect for (amongst other things) completion of the Agreement will be an estimate only. If this term is exceeded, the Customer is not entitled to claim any damages or cancel the order in question and/or any previous or subsequent order, or terminate the underlying Agreement.
    2. In order for Bannerconnect to be in default, the Customer must send Bannerconnect written notice of default in accordance with the statutory rules, allowing it a reasonable grace period.
  7. Term and termination
    1. Unless otherwise stated in the Order Confirmation, the Agreement is made for an indefinite period of time.
    2. In the event of early termination of all or any party of the order, for any reason whatsoever, the Customer will be required to pay Bannerconnect that portion of the total price that covers the work already performed by Bannerconnect or by a third party engaged by Bannerconnect, plus 15 per cent of the total price.
  8. Force majeure
    1. For the purposes of this Article, force majeure is defined as any circumstance not attributable to Bannerconnect which prevents the Agreement from being performed or Bannerconnect from meeting its obligations under the Agreement (in a timely fashion) (unless Bannerconnect were to make what it considers to be an onerous extra effort and/or incur onerous extra costs). In addition to the definition used in statute and case law, it includes without limitation (civil) war, threat of war, riots, Bannerconnect staff falling ill, non-performance, late or improper performance by a third party on which Bannerconnect depends to perform the Agreement, measures taken by the government, perils of war, fire, water damage, flooding, strike action, sit-in protests, defective equipment, disruption to energy supplies, technical failures, natural disasters, power outages, server problems, etc. Force majeure may be invoked if the circumstances referred to above occur on the part of Bannerconnect or on the part of any third party engaged by Bannerconnect.
    2. In the event of force majeure, Bannerconnect may (i) suspend performance of or terminate all or any part of the Agreement, (ii) postpone completion of the Agreement until a new time/date, or (iii) have the order carried out by a third party of equivalent standing. The (extra) costs associated with (ii) and/or (iii) will be payable by the Customer.
    3. If the period in which Bannerconnect is prevented from performing its obligations due to force majeure lasts longer than two months, both Bannerconnect and the Customer may terminate all or any part of the Agreement, without the Customer being entitled to any costs, damages or interest on that basis.
    4. In so far as Bannerconnect, at the time when the force majeure occurred, had already performed or was able to perform part of its obligations, and the part performed or capable of being performed has independent value, Bannerconnect may invoice the part performed or capable of being performed separately. The Customer must pay those invoices as if they were a separate agreement. Amounts invoiced will not be credited.
    5. Bannerconnect may also invoke force majeure if the circumstance preventing performance of the Agreement and not attributable to Bannerconnect first occurred after it should have performed its obligations.
  9. Prices
    1. Unless expressly stated otherwise, all prices quoted are in euros and exclusive of VAT and any other statutory charges. Prices quoted are free of obligation in terms of any subsequent orders. If, after conclusion of the Agreement, any of Bannerconnect's cost components, such as exchange rates, wage costs, social insurance contributions and similar, should increase, Bannerconnect may increase the agreed price accordingly. Bannerconnect may also adjust the agreed price annually to reflect the rise in inflation.
    2. If changes of any nature whatsoever are made to the original order, giving rise to higher costs, Bannerconnect may increase the agreed price accordingly.
    3. Unless expressly agreed otherwise, the costs quoted do not include the prices for products or services to be supplied by a third party. Any such additional costs for products or services supplied by a third party will be payable in full by the Customer.
  10. Payment/Collection
    1. Unless otherwise agreed, payment must be made into a bank account specified by Bannerconnect within thirty (30) days of the invoice date, without entitlement to any discount, setoff or postponement. In the event of late payment, the Customer shall be in default without any notice of default being required. From the time of default until the time of full payment, the Customer shall owe Bannerconnect interest at a rate of 1.5% a month (any part of a month counting as a full month), unless the statutory rate of interest is higher, in which case it shall owe the statutory rate of interest.
    2. Bannerconnect will not be required to alert the Customer when an invoice falls due.
    3. Unless otherwise agreed, the agreed price is to be paid in full. A(n) initial invoice will be sent within 14 days of the Order Confirmation.
    4. Unless otherwise agreed in writing, Bannerconnect may at all times switch to partial monthly invoicing.
    5. Unless expressly agreed otherwise, Bannerconnect shall send its invoices by e-mail.
    6. (Partial) payments will be used first to pay any (internal and external collection) costs, then to pay any interest and, finally, to pay the oldest invoice.
    7. Bannerconnect's claim against the Customer becomes immediately payable if, for example, the Customer is declared bankrupt, applies for a suspension of payments, makes an application for bankruptcy, a suspension of payments, a debt restructuring plan for private individuals or the appointment of a receiver, or if any of the Customer's assets or receivables are attached or a guardian is appointed to manage any of the Customer's property, or if the Customer (being a private limited liability company or a general partnership) is dissolved or liquidated or another partner is appointed to the Customer.
    8. Bannerconnect will also be entitled, over and above the principal and interest, to claim reimbursement for all collection costs (judicial and extra-judicial) arising from the Customer's failure to pay, to be set at 15% (plus VAT) of the total amount due, subject to a minimum of EUR 200.
    9. Bannerconnect will also be entitled to suspend its work if the Customer, although asked to do so, fails to provide security for its payment and other obligations arising from the Agreement, without prejudice to the Customer's obligation to pay for any work already performed by Bannerconnect and reimburse the costs already incurred by it.
    10. If the Customer fails to pay (in a timely fashion) or to perform any of its other obligations arising from the Order Confirmation, Bannerconnect may:
      • suspend any further performance of the Agreement;
      • in so far as Bannerconnect has already performed any part of its obligations under the Agreement, and the part performed has independent value, invoice that particular part separately. The Customer must pay that invoice as if it were a separate agreement;
      • demand immediate payment of the outstanding invoices, plus any costs and disbursements not yet invoiced;
      • terminate the unperformed part of the Agreement, without any notice of default or court order being required, and without prejudice to Bannerconnect's right to be reimbursed for any loss or damage arising from the termination of the order(s).
    11. Bannerconnect publishers are paid on a NET60 basis, unless otherwise agreed upon and explicitly specified in writing.
  11. Complaints
    1. The Customer is responsible for the information it supplies to Bannerconnect and warrants that the information is accurate and complete. The Customer recognises that, in terms of the details stated in the Order Confirmation, there may be the usual margins and minor changes to the Products and/or Services delivered by Bannerconnect.
    2. The Customer must report any complaints about defects in the Products and/or Services that are outwardly visible and/or otherwise detectable to Bannerconnect within three (3) days of discovery. The Customer must do so by registered letter, giving a clear and precise description of the complaint and referring to the invoice sent for the goods in question. The Customer must check the goods carefully and in a timely fashion.
    3. The Customer must report any defects which were not outwardly visible at the time of delivery, or could not be detected when checked carefully and in a timely fashion, to Bannerconnect in the manner as stated in Article 11.2 within three (3) days of those defects materialising.
    4. Unless Customer objects to Company’s invoice within seventy-two (72) hours, the amount invoiced shall be final and binding. Customer may only dispute invoices if it has a reasonable basis for such dispute, which can be proven by written documentation. To the extent Customer intends to dispute an invoice, Customer shall provide a written report to Company, within three (3) business days identifying, in detail, the discrepancies, between the invoiced amount and Customers evidence. Company may consider such report, but shall have final authority in determining the correct amount.
    5. Any claim which the Customer may have against Bannerconnect in connection with any defects in the Products and/or Services lapses if:
      1. the defects were not reported to Bannerconnect within the time period or in the manner stated in Articles 11.2 and 11.3;
      2. the Customer fails to cooperate with Bannerconnect in investigating whether the complaints are founded, or fails to do so to a sufficient extent;
      3. the Customer fails to properly set up, handle, use, store or maintain the Products and/or Services and all the information which the Customer supplied to Bannerconnect for the purpose of manufacturing the Products and/or implementing the Services, or uses or handles the Products in conditions or for purposes other than those expected by Bannerconnect;
      4. the Customer continues using the Products and/or Services about which the complaints were made.
  12. Intellectual property rights
    1. Unless otherwise agreed in writing, Bannerconnect is the sole proprietor of all intellectual property rights, including without limitation design rights and copyrights. To the extent that such a right can only be acquired by means of an application or registration, only Bannerconnect will be authorised to arrange for same. If and to the extent that it is necessary for all or any part of the Customer's rights to be transferred and delivered, the Agreement is to be regarded as the appropriate instrument, and the Customer agrees to provide any further cooperation needed.
    2. Unless otherwise agreed in writing, the Order will not include Bannerconnect investigating or arranging for an investigation into the existence of any patents, trademarks, trade names, design rights, copyrights, image rights and/or other intellectual property rights of any third party. The same applies to any investigation into the availability of any such types of protection to the Customer. Bannerconnect is not liable for any ensuing loss, damage, costs or interest. The Customer shall indemnify Bannerconnect from any and all third-party claims against it for costs, damages or interest arising from work performed for the Customer.
    3. Bannerconnect may at all times have its name stated in or on the Product or have its name removed. Without prior permission, the Customer shall not manufacture, publish or reproduce the Product without stating Bannerconnect's name. Similarly, without Bannerconnect's prior permission, the Customer shall not manufacture, publish or reproduce the Product with Bannerconnect's name added in or on the Product.
    4. The Product created by Bannerconnect in connection with the order remains the property of Bannerconnect, regardless of whether the Product is delivered to the Customer or any third party. Without Bannerconnect's written permission, the Products delivered and/or published by Bannerconnect may not be used for any media other than those agreed and selected by Bannerconnect and other than on the instructions of Bannerconnect.
    5. The information and materials included in the quotations submitted by Bannerconnect remains the property of Bannerconnect and must be returned at its request, and may not be copied and/or made available to any third party without its express written permission.
  13. Use and licence
    1. If the Customer fully meets its obligations, including without limitation its payment obligations, under the Agreement with Bannerconnect, the Customer acquires a non-transferable, non-exclusive licence to use the Product in the country in which the Customer is located for one year after delivery of the final Product, with the number of users to be determined in a separate agreement, in so far as it concerns the right of publication and reproduction in accordance with the intended use as agreed in the agreement, unless otherwise agreed in writing. If nothing is agreed about the intended use, the licence is limited to the use of the Product as actually intended at the time of conclusion of the agreement. Bannerconnect must be notified of those intentions in writing prior to the conclusion of the agreement.
    2. Without Bannerconnect's written permission, the Customer shall not reuse the Product or use it for a wider purpose than that stated in the Order Confirmation or otherwise agreed with Bannerconnect in writing. For each use of the Product for which no permission was granted, Bannerconnect is entitled to a penalty, immediately payable upon demand, of no less than three times the usual fee for such use, subject to a minimum of EUR 1,500 (fifteen hundred euros), and to reimbursement for any loss, damage, other costs and interest incurred by Bannerconnect.
    3. Without Bannerconnect's written permission, the Customer shall not alter the preliminary or final Product.
    4. Bannerconnect is free to use the Customer's name and the Product developed for the Customer for its own publicity, promotional and other purposes.
  14. Liability
    1. Bannerconnect will not be liable to the Customer or any third party for:
      1. any loss or damage of any nature whatsoever arising from the fact that Bannerconnect relied on (incorrect and/or incomplete) information supplied by the Customer;
      2. any loss or damage resulting (in part) from an act or omission by the Customer;
      3. any loss or damage caused by any error and/or misunderstanding on the part of a third party engaged by or on behalf of the Customer;
      4. any loss or damage not due to any intentional act or omission or deliberate fault on the part of Bannerconnect;
      5. any loss or damage caused by any error in the Products and/or Services if, in accordance with Article 4.5, the Customer granted its approval, after being given an opportunity to inspect the goods and indicating that it did not require such an inspection and/or the Customer failed to submit a written complaint within eight (8) days of the loss or damage first occurring;
      6. any loss or damage arising after delivery of the Products and/or Services and not due to any intentional act or omission or deliberate fault on the part of Bannerconnect;
      7. any (indirect) loss or damage, including without limitation consequential damages, non-financial damage, loss of profits or income, work and/or business stagnation, loss of commercial and/or other data (files) or any other loss of business or financial losses possibly connected with the use of the Products and/or Services delivered by Bannerconnect.
    2. The order referred to in the Order Confirmation remains valid if the appearance or display of the reserved medium changes.
    3. Bannerconnect is in no event liable if the failure is due to force majeure.
    4. Nor is Bannerconnect liable for any loss or theft of and/or damage to any goods or funds (belonging to the Customer and/or used or necessary to perform the Agreement).
    5. Bannerconnect is in no event liable for any loss or damage caused by a third party, including suppliers and others.
    6. Bannerconnect is neither responsible nor liable for the content of any (promotional) materials supplied by the Customer.
    7. The Customer is liable for any and all losses or damage sustained by Bannerconnect as a result of any attributable failure by the Customer to perform its obligations arising from the Agreement and these Terms.
    8. The Customer shall notify Bannerconnect immediately of any changes in the Customer's details in writing. Failure to do so will render the Customer liable for any loss or damage which Bannerconnect may sustain as a result.
    9. The Customer shall, if reasonably possible, keep copies of the materials and data supplied by it until the Agreement has been fully performed. If the Customer fails to do so, Bannerconnect cannot be held liable for any loss or damage which would not have occurred had copies been made.
    10. Liability (if any) lapses on expiry of thirty (30) days from the time of completion of the Agreement, unless Bannerconnect has acknowledged liability. If and to the extent that the Agreement has not yet been completed, Bannerconnect's liability lapses on expiry of thirty (30) days from the time when the loss or damage first arose, with a series of incidents counting as a single (1) incident.
    11. Notwithstanding the foregoing, if Bannerconnect is liable for any direct loss or damage, its total liability is limited to that part of the Agreement to which its liability relates, in all cases subject to the amount paid by Bannerconnect's insurance company.
  15. Termination
    1. Bannerconnect may suspend all or any part of its work or terminate the Agreement, without any notice of default being required, if:
      • the Customer fails to meet its obligations under the Agreement (including the timely payment of the agreed price, including any interest and costs due);
      • the Customer fails to take receipt of the goods delivered;
      • any circumstances of which Bannerconnect became aware after conclusion of the Agreement provide good cause to fear that the Customer will not meet its obligations, including the Customer proving to be insufficiently creditworthy;
      • the Customer is declared bankrupt or granted a suspension of payments or a debt restructuring plan for private individuals, or makes an application for same; or
      • the Customer does not have (or no longer has) the power to dispose of its assets.
    2. Any arrangements which Bannerconnect is required to make as a result of the suspension or termination, and any loss or damage which Bannerconnect may sustain as a result of/arising from the suspension or termination, must be paid for or reimbursed by the Customer.
    3. If the Agreement is terminated on the grounds of this Article, the Customer shall immediately owe Bannerconnect a penalty, immediately payable upon demand, of 50% of the agreed price, without prejudice to the Customer's obligation to pay for all of the work already performed and costs already incurred by Bannerconnect (including any materials ordered and manpower booked/scheduled), without prejudice to Bannerconnect's right to be fully reimbursed for any loss or damage sustained.
  16. Indemnification
    The Customer shall indemnify Bannerconnect from all claims (by third parties), including claims for damages in connection with the Products or Services which Bannerconnect has delivered to the Customer, except to the extent that mandatory rules of Dutch law provide otherwise. Any loss or damage will be reimbursed only to the extent that it is reimbursed by Bannerconnect's insurance company.
  17. Assignment of rights and obligations
    The parties shall not assign their rights and obligations arising from the Agreement to a third party without the other party's prior written permission.
  18. Disabled use / Suspension
    1. Bannerconnect may (temporarily) disable the Products or Services delivered and/or limit or suspend their use during the term of the Agreement if the Customer fails to meet any of its obligations to Bannerconnect under the Agreement or acts in violation of these Standard Terms of Business. Bannerconnect shall so notify the Customer simultaneously with the disablement/suspension.
    2. The obligation to pay the amounts due remains valid during the disablement/suspension.
    3. Bannerconnect will re-enable the Products or Services once the Customer has met its obligations within a period set by Bannerconnect and has paid a stated amount for enablement (EUR 5,000).
  19. Amendments to these Terms
    1. Bannerconnect reserves the right to amend or add to these Terms. Amendments will also apply to agreements previously made, provided that thirty (30) days' written notice is given, unless the Customer objects to the amendment in writing within thirty (30) days of such notice and Bannerconnect agrees with the Customer not to proceed with the amendment.
    2. If any of the provisions in these Standard Terms of Business are declared invalid by the courts, the other provisions of these Terms will remain in full force and effect and Bannerconnect and the Customer shall consult to replace the void or avoided provisions with ones that approximate the purport and scope of the void or avoided provisions as closely as possible.
  20. Written / In writing
    In these Standard Terms of Business, "written" or "in writing" includes e-mail unless otherwise stated.
  21. Governing law
    All Offers made by Bannerconnect and all Agreements made by and with Bannerconnect are governed exclusively by Dutch law.
  22. Dispute resolution
    1. Any disputes arising from (the performance of) an Agreement made between Bannerconnect and the Customer will be submitted for resolution to the competent court in the judicial district of Maastricht, The Netherlands, unless the Customer is based outside Europe.
    2. If and to the extent that the Customer is based outside Europe, all disputes arising from the Agreement or any further agreements ensuing from the Agreement will be resolved in accordance with the Arbitration Rules of the Netherlands Arbitration Institute [Nederlands Arbitrage Instituut]. More specifically:
      • the arbitration tribunal will consist of three arbitrators;
      • the arbitration venue will be Maastricht, The Netherlands;
      • the arbitration proceedings will be conducted in Dutch, unless otherwise agreed.