Always and exactly in the right place.
Automated trading is still in its infancy.
The constantly evolving technological potential for direct one-to-one communication requires sophisticated solutions.
A strategy that generates the desired returns today and gives you a leading edge tomorrow.
A leading position since 2004We have been specialists in automated trading since 2004. From conception we have always been at the forefront in the adoption and application of new technologies, worldwide we were one of the first to be active on an ad exchange.
Our combined experience in both media and technology can provide your business with compelling added value. You get a partner that doesn't get distracted by the latest hype, yet pushes the boundaries with solutions which are sound and secure.
After all, technology should serve the result and not the other way around.
360° automated trading Our team consists of more than 40 specialists in disciplines such as ad operations, product development and system engineering. Their knowledge of the potential and limitations of all prominent platforms is second to none.
Needless to say, we possess all the competencies required in automated trading - including the ability to assess and integrate with third-party value-adders - so that our clients can access automated trading in the broadest sense of the word with maximum efficiency.
MissionBannerconnect is a transparent programmatic trading specialist - passionate about innovation, streamlining the media buying process and dedicated to delivering nothing but the best service to our clients.
We are building a reputation for being known as reliable, flexible, knowledgeable, responsive and innovative.
Growth and financial success will naturally follow.
VisionGrowing internationally by offering innovative solutions in programmatic trading combined with unrivalled levels of competence, knowledge and a skill-set that will inspire all in the industry to raise their standards.
On the one hand, we believe this is part of our responsibility as a pioneering market leader.
On the other this is proven to be the most beneficial method in educating our clients.
This collaboration results in more efficient and effective return of your advertising spends.
Automated trading is still in its infancy.
The constantly evolving technological potential for direct one-to-one communication requires sophisticated solutions; a strategy that generates the desired returns today and gives you a leading edge tomorrow.
All of these attributes should be personally experienced, let us prove it to you.
Call +31 (0)46 707 4992 or send an e-mail to sales@bannerconnect.net.
The partner with the most experience, active worldwide in automated trading since 2004.
02. KnowledgeIn-depth knowledge of all the leading ad exchanges and marketplaces, always up to speed with the latest developments.
03. ControlYou decide how far we go: from a one-off campaign to a long-lasting strategic partnership, where we take care of all the automated trading in your organisation.
04. IndependentTotally independent: we are not part of a network, so you are assured of truly objective advice, access to all relevant media and the best deals at all times.
05. LocationWith offices in London, Amsterdam and Sittard, nowhere is too far to visit clients.
Customised dashboards for insight into- and control over the input, the effect and the development of every individual campaign.
07. SupportFull support from our ad operations specialists; you hold the tools and are in complete control, we assist and challenge you when necessary.
08. Conversion attributionConversion attribution, to show you how various channels are contributing to actual conversions.
09. TransparancyDown-to-earth, candid and transparent: we don't believe in hypes. We do believe in openness, especially about the underlying technology, costs and expenses.
10. PeopleBannerconnect is a dynamic company with enthusiastic and motivated people who share a true passion for the job. We want to be the very best - for you. You will experience that at every turn.
We know one size doesn't fit all! Bright is agile and focussed on bringing actionable insights for your online marketing efforts.
it's the people who make the difference. Custom solutions
One size cannot fit allWe are firm believers in offering a customised service, because your working practices, goals and ambitions are unique to your business.
Providing an intelligent total solution in automated trading to suit your needs.
Always independent and impartial, ensuring you are given objective advice, constructive input and a down-to-earth approach. We sweep aside the hype and hot air and reveal concrete, realistic opportunities.
Man and machineEven the most advanced algorithms won't perform optimally without human intervention. At Bannerconnect we give top priority to ad operations, product development and system engineering. These are the working domains of the specialists who monitor trends and developments and continuously steer and fine-tune your campaigns, tools and solutions.
With Bannerconnect you never lose sight of the bigger picture and you are always in control.
A customised dashboard provides you with all the information that is relevant for you.
Any time, any place.

No matter how complex or expansive your campaigns become, Bannerconnect shows you exactly what is happening - and just as important: the effects of your efforts. Together we design a dashboard to exactly fit your needs and preferences. Our role is to collect, process and sort all the data and make it ready for use via your own dashboard.

Detailed insight is important, but so is the bigger picture. How is the data interconnected? What are the trends in time, budget and results? We visualise data in all sorts of ways, so that you can see exactly how things are panning out at a glance. From diagrams and graphs to custom-made visualisations.

With a customised dashboard you can check out the operations, effects and development of every individual campaign. All the data, down to the very last detail, is available to you. So you can always explain, evaluate and steer the strategy. A good dashboard is invaluable; it is the basis for all your online marketing decisions.
Our ad operations specialists are solely dedicated to delivering value for you. Not only does this include managing and optimising your campaigns, they also share their expertise whenever possible; advising you on strategy, creatives and landing pages and providing you with valuable feedback before and during the campaign.

Defined by your goals, strategically purchased display space delivers the highest performance at its true value.

Our established team of ad operators pride themselves in delivering results for our clients; they also ensure that you are given full transparency and insight into performance and results.

Careful targeting ensures your message reaches your intended target group.
Retargeting gives you further opportunities to communicate with a consumer and if required with a creative message tailored to his/her interests, based on browsing habits.

Using look-alike modelling we also search our own data for additional profiles that fit your campaign target group, profiles that are similar to those of potential customers who are already being targeted.

We guarantee brand safety for all our online activities. Thanks to whitelisting you will advertise in a closed environment of safe websites. You can be rest assured that your brand will not appear on undesirable websites.

We continuously analyse and optimise your campaign's performance in order to maximise its potential. To achieve even better results we retrospectively conduct an in-depth evaluation and analysis of every campaign. These results are used to determine subsequent steps and to formulate new bid strategies.
As a specialist we also offer this service externally to evaluate campaigns that we have not been involved with.
Bannerconnect helps you to convert those colossal volumes of available consumer data into orderly, useable and relevant information - 'Big Data'. Our systems will enhance profiles with each and every consumer contact, enabling you to learn more about both your current and potential customers.
Data collection takes place with respect for consumer privacy and in accordance with the applicable national and/or international law.

Once a consumer profile is identified as matching an advertiser's target group, Bannerconnect can target (or retarget) them with dynamic messaging. Using real-time bidding (RTB) we buy the most relevant impression at the most competitive price while the profile data determines the most effective message.
Authentic consumer profiles work to everyone's advantage:
• Consumers receive advertising that reflects their interests;
• Advertisers/media agencies have a clearer picture of the consumer;
• Publishers can improve the overall user experience of their websites.

One of the major advantages of 'Big Data' is it's effortless scalability. The data-pool can easily be expanded to include data derived from other sources. For example: web analytics, social networks, CRM systems etc -. Including data the advertiser may already have in its possession but currently under used or even dismissed.

Bannerconnects' solutions allow advertisers to readily measure and analyse consumer interaction from all points of the user journey and across multiple channels. Rather than being restricted to the traditional learning's from 'last visit's this gives the advertiser a much more in-depth insight into the entire conversion process of each customer and the investment required at each step.

Online advertising campaigns targeted via channels have been overtaken by data based targeting. With the aid of relevant and consistent messaging Big Data enables you to build up a more valuable and longer-term relationship with your customer.

In order to form an integral part of your day-to-day business operations Big Data must be applied company-wide. Are you ready for it? If you would you like to hear about how you can integrate this into your business and how it will benefit your company? Contact Bannerconnect and we'll explore the possibilities together.
We want to share our knowledge and expertise as much as possible. On the one hand, because it is part of our responsibility as ideational market leader, and on the other, to raise our relationship with you to a higher level.

We can organise specific product training sessions on request. You will find us to be very flexible. If you want to know something today, we can drop by for a training session tomorrow. This is part of our commitment to knowledge sharing and a long-term partnership; we want to grow with you, step by step. You will experience that clearly in your daily contact with Bannerconnect. Everywhere in our organisation you will meet people who are happy to act as sparring partners and give you continuous feedback, on request and freely. The more your company learns and the more it does for itself, the further we can push the boundaries of innovation.

Our knowledge sessions are well-known among media agencies. At our regular impartial presentations we give a clear and honest picture of local markets. We explain and present our own vision on how things work and differ accross the continents. These are interactive sessions, where participants are invited to share experience and feedback. Our knowledge sessions are also available for advertisers.

We can make existing platforms accessible for you which you cannot or may not wish to use yourself. Setting up a seat calls for very specific knowledge. We steer the whole project and give you the tools to get started. We support you when necessary, but you arrange the contracts and they are in your own name. You are in control, but with the expertise of Bannerconnect always within reach.

Bannerconnect B.V.
Poststraat 12
6135 KR, Sittard
The Netherlands
T. +31 (0)46 707 4992
F. +31 (0)46 451 7688
sales@bannerconnect.net

Bannerconnect B.V.
Van Diemenstraat 314
1013 CR, Amsterdam
The Netherlands
T. +31 (0)46 707 4992
F. +31 (0)46 451 7688
sales@bannerconnect.nl

Bannerconnect UK Ltd
Hudson House
8 Tavistock Street
London WC2E 7PP
United Kingdom
T. +44 (0)203 427 6543
sales@bannerconnect.co.uk






