Site Select

Advertising networks too often function like black boxes. Both advertisers and publishers plug a tag in, and advertisements are assigned or displayed without any interaction, control, or checks. Black box networks are unpredictable and hard to trust, because they offer no guarantees or standards.

Site Select turns BannerConnect into a transparent, crystal clear marketing tool for your campaigns, the kind of tool that you will be proud to parade at the center of your marketing presentation.

Channel/Site, Behavioral and Contextual advertising are very powerful options that can deliver pinpoint accuracy, but some campaigns demand more. Some clients deserve only the best, the kind of attention that calls for hand picking the targeted publishers, and leaving out those that don’t make the grade.

Available to high volume, trusted BannerConnect partners only, Site Select is unique software developed internally for our advertisers. With a custom interface that plugs directly into your existing account, Site Select gives you the power to manually select over 103 traffic categories1 and sub categories, along with the ability to manually disable any of our 7145 represented websites.

Site Select puts you right in control of which sites your advertisements will appear on, and packages the complexity and power you need to manage each campaign in a streamlined interface designed for your comfort and ease of use.

At the core of Site Select is a database of traffic sources, recorded with full URL and corresponding sub URLs, that users can manually approve or ban individually, with full freedom to change any settings at any time.

New traffic sources are added to the Site Select account queue, and will not be targeted until you approve them. Each source URL comes with full, detailed information on its Alexa ranking, Alexa traffic details, main and sub languages, content channel, Google rank and links in. Each is presented visually with a site logo and a representative page screenshot, and Site Select users can comment and rank each page.

Corporate workflow is implemented with a tiered review system that allows each site to be marked for 'Further Review', to the attention of other colleagues or superiors linked to the Site Select account.

Contact your BannerConnect Account Representative for more information on Site Select and how to access the service. Site Select is a growing collaboration with our advertisers, so we'd love to hear your feedback and feature requests, to implement in upcoming versions.

Site Select Highlights

1. 1. Excluded categories cannot exceed 30% of total network traffic