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1.000.000
Monthly Unique VisitorsBasic Segment Information
Moms and Dads looking for information on raising children and socializing / sharing tips with other parents. Kids in household range from infants (0-1 years), toddlers (1-3 years) and children (3-17).
| Purchasing power, particularly for small and medium business including: | |
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Source(s)
- Leading
- Small business reference and listing directories
Qualifier(s)
- Read pregnancy / parenting content on relevant websites
Action Trigger
Behaviour
Other Information
Parenting |
Monthly Unique Visitors |
| Parenting | 1.000.000 |
| Female | 88% |
| Median Age | 50 |
| Age 18-34 | 20% |
| Age 18-49 | 50% |
| Age 25-54 | 55% |
| Median HHI | $53.501 |
| Children in HH | |
| Under 18 | 40% |
| Under 6 | 16% |
| Age 6-11 | 19% |
| Age 12-17 | 22% |
| 3+ People in HH | 50% |
| Homeowners | 75% |
| Home Value $100K+ | 59% |
| A/B Country (urban / suburban) | 64% |
Data powered by eXelate.
